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DTSTART:20180412T150000Z
DTEND:20180412T183000Z
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SUMMARY:Business Strategies to Optimize Revenue
DESCRIPTION:As a business owner\, how often do you\n\nreview and update your own business?\n\nDiscover important checkpoints that\n\nneed to be reviewed and updated\n\non a regular basis to maximize your\n\ncompany's results and revenue. Know\n\nwhat's important to maximize your\n\neffectiveness in running your business.\n\nReview of eight ways to maximize\n\nbusiness effectiveness\, from financials\n\nto marketing. Review a tactical action\n\nplan on what to do\, and when to do it.\n\n \n\nThis seminar is presented as part of Southern California Edison's Supplier Diversity & Development EDGE Program \n\n \n\nThursday\, April 12\n\n8am - 11am\n\nSofitel Los Angeles at Beverly Hills\n\n8555 Beverly Blvd.\n\nBeverly Hills\, CA 90048\n\nBreakfast provided.\n\nFREE FOR ALL \n\n\n\nFacilitator: Evelyn Olson Lamden\n\nPrincpal/Owner\n\nRed Kite Business Advisors\n\n\n\nEvelyn is an experienced marketing executive with 30+ years in management roles. She managed media budgets exceeding $60 million and worked for companies such as Goodyear\, Foodmaker (Jack-in-the-Box Restaurants)\, and Jenny Craig International. She also was Account Director\n\nhandling the Nissan Dealer Assoc. of So. California for International Communications Group\, now part of Carat N. America. Prior to co-founding Red Kite as a marketing consultancy in 2007\, she was with Aviatech\, a full-service ad agency specializing in digital marketing. In five years\, she served as SVP Marketing\, CMO and COO helping it grow from 12 to 45 employees and revenues from $2M to $10M. In all\, she has worked in several industries\, including automotive\, fast food\, weight management\, fitness\, healthcare\, wellness\, entertainment\, horse racing\, real estate\, interior design\, furniture manufacturing\, public agencies\, and non-profits.
X-ALT-DESC;FMTTYPE=text/html:<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">As a business owner\, how often do you<br />\nreview and update your own business?<br />\nDiscover important checkpoints that<br />\nneed to be reviewed and updated<br />\non a regular basis to maximize your<br />\ncompany&rsquo\;s results and revenue. Know<br />\nwhat&rsquo\;s important to maximize your<br />\neffectiveness in running your business.<br />\nReview of eight ways to maximize<br />\nbusiness effectiveness\, from financials<br />\nto marketing. Review a tactical action<br />\nplan on what to do\, and when to do it.</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">&nbsp\;</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">This seminar is presented as part of Southern California Edison&#39\;s Supplier Diversity &amp\; Development EDGE Program&nbsp\;</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">&nbsp\;</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">Thursday\, April 12</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">8am - 11am</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">Sofitel Los Angeles at Beverly Hills</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">8555 Beverly Blvd.</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">Beverly Hills\, CA 90048</div>\n\n<div style="color: rgb(0\, 0\, 0)\; font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;">Breakfast provided.</div>\n\n<div _mce_style="color: #0000ff\;" style="font-family: Calibri\, Helvetica\, Arial\, sans-serif\; font-size: 14.6667px\;"><strong style="color: rgb(0\, 0\, 255)\;">FREE FOR ALL&nbsp\;</strong><br />\n<br />\n<img alt="" height="250" src="https://chambermaster.blob.core.windows.net/userfiles/UserFiles/chambers/2637/Image/ELheadshot2017.jpeg" style="width: 200px\; height: 250px\; float: left\;" width="200" /><span style="font-size:12px\;"><span style="font-family:arial\;">Facilitator: Evelyn Olson Lamden<br />\nPrincpal/Owner<br />\nRed Kite Business Advisors<br />\n<br />\nEvelyn is an experienced marketing executive with 30+ years in management roles. She managed media budgets exceeding $60 million and worked for companies such as Goodyear\, Foodmaker (Jack-in-the-Box&nbsp\;Restaurants)\, and Jenny Craig International. She also was Account Director<br />\nhandling the Nissan Dealer Assoc. of So. California for International Communications Group\, now part of Carat N. America. Prior to co-founding Red Kite as a marketing consultancy in 2007\, she was with&nbsp\;Aviatech\, a full-service ad agency specializing in digital marketing. In five&nbsp\;years\, she served as SVP Marketing\, CMO and COO helping it grow from 12 to 45 employees and revenues from $2M to $10M. In all\, she has worked in&nbsp\;several industries\, including automotive\, fast food\, weight management\, fitness\, healthcare\, wellness\, entertainment\, horse racing\, real estate\, interior design\, furniture manufacturing\, public agencies\, and non-profits.</span></span></div>\n
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UID:e.2637.268
SEQUENCE:3
DTSTAMP:20260513T090123Z
URL:https://members.laglcc.org/events/details/business-strategies-to-optimize-revenue-268
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